Latest Industry News

Topwaters may win Toyota Bonus Bucks Owners event at Pickwick

The goosebump-raising explosion of a bass smashing a topwater surface lure remains the sport’s most magical moment for just about any angler who has ever picked up a baitcasting reel,...

Matt Messer leads Day 1 at Harris Chain with 24 pounds, 6 ounces

B.A.S.S. creates committee and institutes technology reviews for 2024 Elite Series season

BIRMINGHAM, Ala. — As the use of electronics in fishing rapidly evolves and its impact on the competitive landscape grows, B.A.S.S. is creating a committee to continuously monitor the use...

Huge crowds at the Classic

What draws thousands of bass fishing fans to the Bassmaster Classic ever year?

Logan Parks Fishing Foundation announces High-Stakes bass fishing tournament for College and High School anglers 

COLUMBIA, S.C. (Sept. 18, 2023) – The Logan Parks Fishing Foundation, founded by tournament  angler Logan Parks, is thrilled to announce the inaugural High School/College Chaos Tournament  presented by Abu...

Missile Baits Partners with Outdoor Brand Team

Salem, Va. – October 2, 2023 – Missile Baits is partnering with the Outdoor Brand Team for assistance in growing salesand the Missile brand across their territory. After 11 years,...

Easton Fothergill: Upgrades with a largemouth

Andrews, Holt, Iaconelli inducted into Bass Fishing Hall of Fame

SPRINGFIELD, Mo. – It was a banner night for the Bass Fishing Hall of Fame. With more than 275 people gathered inside the White River Conference Center, including Bass Pro Shops...

Easton Fothergill’s testimony of his tumultuous summer

Easton Fothergill: Upgrades with a 1-11